Abstract
There is a consensus in the literature regarding the significant role of behavioral change in reducing the level of residential energy consumption. However, there is an ongoing debate concerning the most effective mechanisms and instruments with which to promote energy-efficient actions among individuals. In the Saudi Arabian context, leveraging behavioral economic concepts can play a crucial role in assessing how individual behaviors and lifestyles shape residential energy usage and influence energy consumption patterns. This study proposes a framework for designing behavioral interventions, including social norms, high-alert messages, and energy-saving tips, to reduce residential energy consumption and greenhouse gas emission levels in Saudi Arabia.
